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Today’s show is a demonstration on how a Chief Strategy Officer can help a sales team. A common challenge among sales leaders is taking strategic imperatives the CEO has laid out in the corporate strategy and translating that into an operat... Read more →

Some confuse tactics with strategy. Just exactly what is strategy? Strategy is deciding upon the territory and environment in which your tactics can be most successful. -Stephen J. Blakesley Improving the success ratio of business start-up... Read more →

Today’s Guest: On this episode of Manufacturing Marketing Matters, I’m joined by Randall Laveau.  Randall is the marketing practice lead at Sales Benchmark Index (SEI).   In this conversation, Randall talks with us about how tactics masquer... Read more →

Some confuse tactics with strategy. Just exactly what is strategy? Strategy is deciding upon the territory and environment in which your tactics can be most successful. -Stephen J. Blakesley Improving the success ratio of business start-up... Read more →

How can being social increase my profits? And what does it mean… “being social”?  If these are questions that pop up in your mind every time you log in to Facebook or make a new connection on LinkedIn, then this podcast is for you. Click on... Read more →

What is an SEO strategy? SEO strategy isn’t just one thing. It’s many things. The best SEO strategy isn’t cookie-cutter, it’s one-a-kind based on your unique personality, skills sets, and business needs. Listen to this SEO podcast where ... Read more →

What’s driving your bus? Is your organization’s direction the logical result of a strategy you’ve put in place or are there other significant factors dictating where you’re going. In this episode, David and Justin discuss the importance of ... Read more →

What is your strategy for the new year?  If you're not reaping the benefit of the traditional head to head competition focused strategy, battling over market share and struggling for differentiation then tune in to our show.  Our featured g... Read more →

Market Research is required to properly allocate the resources of the product, marketing and sales teams.  But the reality is that corporate strategies fall short on delivering prescribed direction for revenue growth. Corporate strategies p... Read more →

It’s not often that you get to sit down with someone who’s business is business strategy. But that is EXACTLY what you’re going to get on this episode of The Happy Black Woman Podcast. Rosetta is chatting with a fellow participant in Lisa S... Read more →