Media Buy Times - Media Buying Podcast

by Media Buy Times

Media Buy Times - Media Buying Podcast
  • Language: eng
  • Episodes: 6
  • Last: 19 Oct 2016
Produced by PickConsulting.com, Media Buy Times covers the hottest topics in media buying. Media Buying podcast for Media Buyers by Media Buyers. Find more at MediaBuyTimes.com and PickConsulting.com.

Episodes (6)

  • Adding TV to Media Mix for Brand Search Benefits
    Adding TV to Media Mix for Brand Search Benefits
    Play
    Published: 19 Oct 2016 Duration: 27:22
    TV is a strong reach media that represents the largest portion of time spent with media for most consumers, even… Read more Adding TV to Media Mix for Brand Search Benefits This podcast is powered by Pinecast.
    TV is a strong reach media that represents the largest portion of time spent with media for most consumers, even… Read more Adding TV to Media Mix for Brand Search Benefits This podcast is powered by Pinecast.

  • Multitouch Attribution for Online Marketing Podcast
    Multitouch Attribution for Online Marketing Podcast
    Play
    Published: 10 Oct 2016 Duration: 05:18
    Attribution is the process of allocating credit for user acquisitions and transactions to various media included within a media plan.… Read more Multitouch Attribution for Online Marketing Podcast This podcast is powered by Pinecast.
    Attribution is the process of allocating credit for user acquisitions and transactions to various media included within a media plan.… Read more Multitouch Attribution for Online Marketing Podcast This podcast is powered by Pinecast.

  • Direct Response TV 101 Podcast
    Direct Response TV 101 Podcast
    Play
    Published: 10 Oct 2016 Duration: 14:16
    Consumers still spend half of their media time with TV which is amazing considering all the headlines touting TV’s decline.… Read more Direct Response TV 101 Podcast This podcast is powered by Pinecast.
    Consumers still spend half of their media time with TV which is amazing considering all the headlines touting TV’s decline.… Read more Direct Response TV 101 Podcast This podcast is powered by Pinecast.

  • Is TV Really Dead? Podcast
    Is TV Really Dead? Podcast
    Play
    Published: 10 Oct 2016 Duration: 05:31
    While there is no question that TV’s dominance as a mass reach vehicle is in flux, it is not slipping… Read more Is TV Really Dead? Podcast This podcast is powered by Pinecast.
    While there is no question that TV’s dominance as a mass reach vehicle is in flux, it is not slipping… Read more Is TV Really Dead? Podcast This podcast is powered by Pinecast.

  • TV Media Response Attribution Podcast
    TV Media Response Attribution Podcast
    Play
    Published: 10 Oct 2016 Duration: 05:21
    For online marketers, the prospect of adding media such as TV to the media mix seems irrational. It is expensive,… Read more TV Media Response Attribution Podcast This podcast is powered by Pinecast.
    For online marketers, the prospect of adding media such as TV to the media mix seems irrational. It is expensive,… Read more TV Media Response Attribution Podcast This podcast is powered by Pinecast.

  • Digital Marketing and Multi-touch Attribution Podcast
    Digital Marketing and Multi-touch Attribution Podcast
    Play
    Published: 10 Oct 2016 Duration: 05:18
    Multi touch attribution takes into account all trackable consumer touchpoints, not just the last click before conversion. Multi touch attribution… Read more Digital Marketing and Multi-touch Attribution Podcast This podcast is powered by Pi... Read more →
    Multi touch attribution takes into account all trackable consumer touchpoints, not just the last click before conversion. Multi touch attribution… Read more Digital Marketing and Multi-touch Attribution Podcast This podcast is powered by Pi... Read more →

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