Ken Morico Podcast
  • Language: eng
  • Episodes: 18
  • Last: 31 Aug 2017
SEO, digital, mobile and social media strategy for entrepreneurs. This podcast is focused — I share my experiences from my technical perspective as a developer combined with my content vision as a journalist. Technical tricks and sales-speak no longer work — let me show you what’s possible in this new, fascinating digital environment. Expert interviews and detailed monologues released about every new moon. Visit https://kenmorico.com for articles and more info.

Episodes (18)

  • Snapchat Going Silent?
    Snapchat Going Silent?
    Play
    Published: 31 Aug 2017 Duration: 05:11
    Hal Werner and I discuss the viability of Snapchat as a social media platform. Note: Ken and Hal are not financial analysts / professionals and have no long or short position in Snapchat shares. Audio Only https://kenmorico.com/wp-content/u... Read more →
    Hal Werner and I discuss the viability of Snapchat as a social media platform. Note: Ken and Hal are not financial analysts / professionals and have no long or short position in Snapchat shares. Audio Only https://kenmorico.com/wp-content/u... Read more →

  • Time Constrained? Pick a Social Media Side
    Time Constrained? Pick a Social Media Side
    Play
    Published: 1 Feb 2016 Duration: 27:19
    Splitting your time between social networks, mastering none? Or… do you prefer to think you’re Fonzie with different social media networks for different days of the week? Or are you monogamous and send all your love to just one network? Hal... Read more →
    Splitting your time between social networks, mastering none? Or… do you prefer to think you’re Fonzie with different social media networks for different days of the week? Or are you monogamous and send all your love to just one network? Hal... Read more →

  • Automatic Marketing can be the Enemy
    Automatic Marketing can be the Enemy
    Play
    Published: 31 Jan 2015 Duration: 15:19
    Are you automating your marketing too much? Using marketing automation as a crutch and not delivering creativity to your users / audience? Hal Werner and I discuss segmentation and other strategies to grab attention. Automatic Marketing Can... Read more →
    Are you automating your marketing too much? Using marketing automation as a crutch and not delivering creativity to your users / audience? Hal Werner and I discuss segmentation and other strategies to grab attention. Automatic Marketing Can... Read more →

  • How Disciplined Blogging Obliterates Social Posting
    How Disciplined Blogging Obliterates Social Posting
    Play
    Published: 10 Jul 2014 Duration: 23:04
    How Disciplined Blogging Obliterates Social Media Posting Discover how blogging beats creating social media posts. Hal Werner and I discuss tools and techniques to make the most of your time. Social media is just the aroma; Blogging is the ... Read more →
    How Disciplined Blogging Obliterates Social Media Posting Discover how blogging beats creating social media posts. Hal Werner and I discuss tools and techniques to make the most of your time. Social media is just the aroma; Blogging is the ... Read more →

  • Twitterstalk Your Way to Influence
    Twitterstalk Your Way to Influence
    Play
    Published: 13 May 2014 Duration: 12:48
    Expand Your Network - Twitterstalk Your Way to Influence Want to get more influence on Twitter? Get organized and use lists! Mentioned in the Podcast: FollowerWonk TweetDeck
    Expand Your Network - Twitterstalk Your Way to Influence Want to get more influence on Twitter? Get organized and use lists! Mentioned in the Podcast: FollowerWonk TweetDeck

  • Conference-jacking – Attend & Participate for Free
    Conference-jacking – Attend & Participate for Free
    Play
    Published: 12 Jan 2014 Duration: 10:41
    Conferencejacking - Attend & Participate for Free Ever wanted to attend a conference in any city for free? Bummed you didn’t get the perks associated with attending a live conference? Hal Werner and I discuss conferencejacking – thrust your... Read more →
    Conferencejacking - Attend & Participate for Free Ever wanted to attend a conference in any city for free? Bummed you didn’t get the perks associated with attending a live conference? Hal Werner and I discuss conferencejacking – thrust your... Read more →

  • Social Smithing – How to Find Your Social Media Voice
    Social Smithing – How to Find Your Social Media Voice
    Play
    Published: 21 Oct 2013 Duration: 15:01
    Social Smithing – How to Find Your Social Media Voice Struggling to get your social media posts unique? Fret not! Hal Werner and I discuss the craft of social media writing and “comfy spaces” to get you to social media nirvana. Funky hats s... Read more →
    Social Smithing – How to Find Your Social Media Voice Struggling to get your social media posts unique? Fret not! Hal Werner and I discuss the craft of social media writing and “comfy spaces” to get you to social media nirvana. Funky hats s... Read more →

  • Shock Tweets – Get Outrageous Twitter Results
    Shock Tweets – Get Outrageous Twitter Results
    Play
    Published: 2 Sep 2013 Duration: 12:57
    Shock Tweets – Get Outrageous Twitter Results In this podcast I talk with Hal Werner about the success of “Shock Tweets.” What makes a “Shock Tweet” and how can we make it work for us? We debunk the myth that tweets need links to gain tract... Read more →
    Shock Tweets – Get Outrageous Twitter Results In this podcast I talk with Hal Werner about the success of “Shock Tweets.” What makes a “Shock Tweet” and how can we make it work for us? We debunk the myth that tweets need links to gain tract... Read more →

  • Online Advertising, AdSense, and Beer Money
    Online Advertising, AdSense, and Beer Money
    Play
    Published: 6 Apr 2013 Duration: 09:20
    https://kenmorico.com/wp-content/uploads/2013/03/Online-Advertising.mp3 In this podcast I talk with Hal Werner about online advertising, what’s working, the value in testing, and making beer money with Google Adsense.
    https://kenmorico.com/wp-content/uploads/2013/03/Online-Advertising.mp3 In this podcast I talk with Hal Werner about online advertising, what’s working, the value in testing, and making beer money with Google Adsense.

  • Social Media Power Tools
    Social Media Power Tools
    Play
    Published: 30 Mar 2013 Duration: 08:50
    https://kenmorico.com/wp-content/uploads/2013/03/Social-Media-Tools.mp3 In this podcast, I sit down with Hal Werner to discuss pros and cons of the leading social media power tools for professionals – HootSuite and Tweetdeck. Special Fedora... Read more →
    https://kenmorico.com/wp-content/uploads/2013/03/Social-Media-Tools.mp3 In this podcast, I sit down with Hal Werner to discuss pros and cons of the leading social media power tools for professionals – HootSuite and Tweetdeck. Special Fedora... Read more →

  • Don’t Be Shy Online – Lights, Camera, Author Up
    Don’t Be Shy Online – Lights, Camera, Author Up
    Play
    Published: 30 Dec 2012 Duration: 09:13
    https://kenmorico.com/wp-content/uploads/2012/12/Author-Rank.mp3 In this podcast episode I talk about authorship markup and author rank. Why it’s important, how to do it, and some words of encouragement. Here’s my tutorial page: Authorship ... Read more →
    https://kenmorico.com/wp-content/uploads/2012/12/Author-Rank.mp3 In this podcast episode I talk about authorship markup and author rank. Why it’s important, how to do it, and some words of encouragement. Here’s my tutorial page: Authorship ... Read more →

  • HTML5 Video – Updated Stats and Workarounds
    HTML5 Video – Updated Stats and Workarounds
    Play
    Published: 1 Feb 2012 Duration: 05:24
    https://kenmorico.com/wp-content/uploads/2012/01/HTML5_Video.mp3 HTML5 video is still a mess. 3, possibly 2 video formats, incomplete browser support, and bad UI for Android devices. Not all is lost. If you’re brave enough to create your ow... Read more →
    https://kenmorico.com/wp-content/uploads/2012/01/HTML5_Video.mp3 HTML5 video is still a mess. 3, possibly 2 video formats, incomplete browser support, and bad UI for Android devices. Not all is lost. If you’re brave enough to create your ow... Read more →

  • Self-Promotional Strategies That Deliver Online
    Self-Promotional Strategies That Deliver Online
    Play
    Published: 2 Aug 2011 Duration: 16:11
    https://kenmorico.com/wp-content/uploads/2011/07/Self_Promotional_Strategies.mp3 There’s talk about what works and what really works when it comes to promoting yourself online. Hal Werner and I talk about SEO, Twitter, and resume strategies... Read more →
    https://kenmorico.com/wp-content/uploads/2011/07/Self_Promotional_Strategies.mp3 There’s talk about what works and what really works when it comes to promoting yourself online. Hal Werner and I talk about SEO, Twitter, and resume strategies... Read more →

  • It’s Good to be the King of Klout
    It’s Good to be the King of Klout
    Play
    Published: 26 Jul 2011 Duration: 14:58
    https://kenmorico.com/wp-content/uploads/2011/07/King_of_Klout.mp3 What’s Klout, how does it work, and real-world examples of manipulating it to your advantage. Hal Werner and I talk about how it works with Twitter and other services. We ex... Read more →
    https://kenmorico.com/wp-content/uploads/2011/07/King_of_Klout.mp3 What’s Klout, how does it work, and real-world examples of manipulating it to your advantage. Hal Werner and I talk about how it works with Twitter and other services. We ex... Read more →

  • Get Real with Twitter – Benefits of Using your Given Name
    Get Real with Twitter – Benefits of Using your Given Name
    Play
    Published: 19 Jul 2011 Duration: 15:32
    https://kenmorico.com/wp-content/uploads/2011/07/Get_Real_with_Twitter.mp3 I sit down with Hal Werner as we discuss some of the benefits of using your real name as your Twitter handle. This is the first podcast in a series that will be rele... Read more →
    https://kenmorico.com/wp-content/uploads/2011/07/Get_Real_with_Twitter.mp3 I sit down with Hal Werner as we discuss some of the benefits of using your real name as your Twitter handle. This is the first podcast in a series that will be rele... Read more →

  • WordPress SEO – Seize the Top with Beefed Up Content
    WordPress SEO – Seize the Top with Beefed Up Content
    video is inside
    Published: 22 May 2011 Duration: 05:14
    https://kenmorico.com/wp-content/uploads/2011/05/Wordpress_SEO.mp4 When I overhauled my blog recently after a Google Panda algorithm update earlier this year, I saw a common theme among my optimizations – beefier content. Like I explained ... Read more →
    https://kenmorico.com/wp-content/uploads/2011/05/Wordpress_SEO.mp4 When I overhauled my blog recently after a Google Panda algorithm update earlier this year, I saw a common theme among my optimizations – beefier content. Like I explained ... Read more →

  • Podcast Promo Codes and Freemium
    Podcast Promo Codes and Freemium
    Play
    Published: 6 Mar 2010 Duration: 10:43
    https://kenmorico.com/wp-content/uploads/2010/03/Episode_3_Promo_Codes_and_Freemium.mp3 A discussion with Hal Werner about trends with podcast promo codes, freemium, and the “theater of the mind.” You can follow Hal on Twitter or visit his ... Read more →
    https://kenmorico.com/wp-content/uploads/2010/03/Episode_3_Promo_Codes_and_Freemium.mp3 A discussion with Hal Werner about trends with podcast promo codes, freemium, and the “theater of the mind.” You can follow Hal on Twitter or visit his ... Read more →

  • Don’t Change that Podcast Business Model!
    Don’t Change that Podcast Business Model!
    Play
    Published: 9 Feb 2010 Duration: 07:03
    https://kenmorico.com/wp-content/uploads/2010/02/Episode_2_Dont_Change_Podcast_Business_Model.mp3 A discussion about switching from a free, ad-supported podcast model, to a paid subscription based model. In particular, I highlight Bloomberg... Read more →
    https://kenmorico.com/wp-content/uploads/2010/02/Episode_2_Dont_Change_Podcast_Business_Model.mp3 A discussion about switching from a free, ad-supported podcast model, to a paid subscription based model. In particular, I highlight Bloomberg... Read more →

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