Episodes (180)

• ANR06 – How to Sell Digital Marketing Inside Your Agency

  

  ANR06 – How to Sell Digital Marketing Inside Your Agency

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  Published: 29 Dec 2015 Duration: 31:32

  Are you trying to sell digital marketing inside your agency? Whether you’re a CSR looking to sell, a producer trying to expand brand reach or an agency owner who simply wants to grow, selling digital marketing as tool to accomplish these g... Read more →
  Are you trying to sell digital marketing inside your agency? Whether you’re a CSR looking to sell, a producer trying to expand brand reach or an agency owner who simply wants to grow, selling digital marketing as tool to accomplish these g... Read more →

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• How to Spend a $1,000 a Month Agency Marketing Budget

  

  How to Spend a $1,000 a Month Agency Marketing Budget

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  Published: 15 Jan 2017 Duration: 42:13

  What if you set a $1,000 a month budget for agency marketing? What would you spend the money on? In this episode we share a sample marketing plan for a $1,000 a month agency marketing budget. Get more Agency Nation Radio here.
  What if you set a $1,000 a month budget for agency marketing? What would you spend the money on? In this episode we share a sample marketing plan for a $1,000 a month agency marketing budget. Get more Agency Nation Radio here.

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• 9 LinkedIn Marketing Tactics to Rule the World

  

  9 LinkedIn Marketing Tactics to Rule the World

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  Published: 10 Oct 2017 Duration: 16:55

  What to build relationships and drive new business opportunities? Then LinkedIn is the social network for you... In this episode of The Show, Ryan Hanley breaks down 9 LinkedIn marketing tactics, (actually 12 marketing tactics) that drive d... Read more →
  What to build relationships and drive new business opportunities? Then LinkedIn is the social network for you... In this episode of The Show, Ryan Hanley breaks down 9 LinkedIn marketing tactics, (actually 12 marketing tactics) that drive d... Read more →

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• ANR40 - The Inbound Marketing Tactic Top Producers Don't Want You to Know

  

  ANR40 - The Inbound Marketing Tactic Top Producers Don't Want You to Know

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  Published: 29 Sep 2016 Duration: 47:37

  In this episode of Agency Nation Radio, we get Marty Agather back for a dynamic conversion on inbound marketing. Specifically, we explain the one inbound marketing tactic that the most successful agencies have put into practice that everyon... Read more →
  In this episode of Agency Nation Radio, we get Marty Agather back for a dynamic conversion on inbound marketing. Specifically, we explain the one inbound marketing tactic that the most successful agencies have put into practice that everyon... Read more →

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• What To Do Before You Start Marketing

  

  What To Do Before You Start Marketing

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  Published: 13 Jan 2017 Duration: 42:22

  You've decided to dive head first into marketing your insurance agency. Here are few things to do before you begin your first marketing campaign. Get more Agency Nation Radio here.
  You've decided to dive head first into marketing your insurance agency. Here are few things to do before you begin your first marketing campaign. Get more Agency Nation Radio here.

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• Erin Nutting Explains Why Perception is Everything in Niche Marketing

  

  Erin Nutting Explains Why Perception is Everything in Niche Marketing

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  Published: 6 Feb 2017 Duration: 29:02

  Insurance niche marketing is not a new strategy, but Erin Nutting has put a new spin niche marketing and shares her expertise in this episode of Agency Nation Radio. Erin Nutting is a speaker at Elevate 2017 and gives listeners and attendee... Read more →
  Insurance niche marketing is not a new strategy, but Erin Nutting has put a new spin niche marketing and shares her expertise in this episode of Agency Nation Radio. Erin Nutting is a speaker at Elevate 2017 and gives listeners and attendee... Read more →

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• ANR03 – Why Big Insurance Money Continues to Flow Into Digital Marketing

  

  ANR03 – Why Big Insurance Money Continues to Flow Into Digital Marketing

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  Published: 29 Dec 2015 Duration: 38:56

  Of all the reasons big money from the insurance industry continues to flow into digital marketing, customer experience stands out as the highest priority. As the public perception of personal lines insurance being a commodity spreads, the ... Read more →
  Of all the reasons big money from the insurance industry continues to flow into digital marketing, customer experience stands out as the highest priority. As the public perception of personal lines insurance being a commodity spreads, the ... Read more →

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• ANR14 – Do You Have the Fortitude to Reach Digital Marketing Paydirt?

  

  ANR14 – Do You Have the Fortitude to Reach Digital Marketing Paydirt?

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  Published: 30 Dec 2015 Duration: 40:55

  It takes work to reach digital marketing paydirt. Do you have what it takes? Today we are discussing two topics that we believe you can apply to increase productivity and attract customers to your agency. One idea deals with making you... Read more →
  It takes work to reach digital marketing paydirt. Do you have what it takes? Today we are discussing two topics that we believe you can apply to increase productivity and attract customers to your agency. One idea deals with making you... Read more →

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• ANR22 - The Biggest Marketing Failure at TrustedChoice.com in 2015

  

  ANR22 - The Biggest Marketing Failure at TrustedChoice.com in 2015

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  Published: 5 Apr 2016 Duration: 44:51

  “We are experimenters just like you, our listeners, and I want to bring out a situation where our experiment didn’t quite go as planned.” Marty Agather In this episode, Ryan Hanley explains the biggest marketing failure experienced by Trus... Read more →
  “We are experimenters just like you, our listeners, and I want to bring out a situation where our experiment didn’t quite go as planned.” Marty Agather In this episode, Ryan Hanley explains the biggest marketing failure experienced by Trus... Read more →

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• Looking back on 7 years of insurance marketing with Jason Cass - ANR90

  

  Looking back on 7 years of insurance marketing with Jason Cass - ANR90

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  Published: 14 Aug 2017 Duration: 55:06

  Jason Cass joins Agency Nation Radio for a conversation on the last seven years of insurance marketing and thought-leadership. Running his own independent insurance agency and GROW Program has given Cass a unique perspective on the insuranc... Read more →
  Jason Cass joins Agency Nation Radio for a conversation on the last seven years of insurance marketing and thought-leadership. Running his own independent insurance agency and GROW Program has given Cass a unique perspective on the insuranc... Read more →

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• Emmy Winning Producer, Greg Rollett, on How to Brand Your Agency with Video Marketing

  

  Emmy Winning Producer, Greg Rollett, on How to Brand Your Agency with Video Marketing

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  Published: 25 Sep 2017 Duration: 34:29

  Greg Rollett defines "Brand" as simply, "Your Story," and according to Greg, there is no better way to tell your story than video. In this episode of Agency Nation Radio, we're joined by Emmy winning producer, Greg Rollett for a deep dive i... Read more →
  Greg Rollett defines "Brand" as simply, "Your Story," and according to Greg, there is no better way to tell your story than video. In this episode of Agency Nation Radio, we're joined by Emmy winning producer, Greg Rollett for a deep dive i... Read more →

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• ANR20 - Why US and Canadian Insurance Agents are Dealing with the Same Marketing Obstacles

  

  ANR20 - Why US and Canadian Insurance Agents are Dealing with the Same Marketing Obstacles

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  Published: 21 Mar 2016 Duration: 30:23

  Marty opens today’s episode discussing what he learned from his recent trip to Canada. He just got back from the He just got back from the Insurance-Canada Broker Forum where he met with some of our Canadian insurance friends to discuss th... Read more →
  Marty opens today’s episode discussing what he learned from his recent trip to Canada. He just got back from the He just got back from the Insurance-Canada Broker Forum where he met with some of our Canadian insurance friends to discuss th... Read more →

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• What Wine in a Can Teaches Us About Insurance Marketing

  

  What Wine in a Can Teaches Us About Insurance Marketing

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  Published: 17 Jul 2016 Duration: 42:34

  In this episode of Agency Nation Radio, Ryan and Marty break down the "Wine in a Can" trend and what insurance professionals can learn. In particular the time it takes micro-trends to become actual trends. Get more Agency Nation Radio: http... Read more →
  In this episode of Agency Nation Radio, Ryan and Marty break down the "Wine in a Can" trend and what insurance professionals can learn. In particular the time it takes micro-trends to become actual trends. Get more Agency Nation Radio: http... Read more →

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• Do You Need Dedicated Marketing Help?

  

  Do You Need Dedicated Marketing Help?

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  Published: 21 Dec 2017 Duration: 23:59

  I don't know, maybe. Someone's got to do it though. If there was every a more appropriate chicken and egg occurrence it's this. Do you need to have the business to justify the marketing person or do you need the marketing person to justify ... Read more →
  I don't know, maybe. Someone's got to do it though. If there was every a more appropriate chicken and egg occurrence it's this. Do you need to have the business to justify the marketing person or do you need the marketing person to justify ... Read more →

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• The Easiest Way to Get Marketing Buy-In

  

  The Easiest Way to Get Marketing Buy-In

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  Published: 11 Jan 2018 Duration: 18:29

  Is to create an experience that changes their perception of space and time as they know it. That's probably more than slightly exaggerated, however should not be understated in its importance. Yes, there's a lot of information available to ... Read more →
  Is to create an experience that changes their perception of space and time as they know it. That's probably more than slightly exaggerated, however should not be understated in its importance. Yes, there's a lot of information available to ... Read more →

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• Should Your Business and Marketing Strategy be the Same?

  

  Should Your Business and Marketing Strategy be the Same?

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  Published: 29 Dec 2017 Duration: 29:26

  If it's not, then there's a good chance you could hate yourself at some point. You could take it all the way to crazy town, like Ryan suggests, and say the whole business is marketing. But if you really stop and think about it, is it really... Read more →
  If it's not, then there's a good chance you could hate yourself at some point. You could take it all the way to crazy town, like Ryan suggests, and say the whole business is marketing. But if you really stop and think about it, is it really... Read more →

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• Marketing is Never Done

  

  Marketing is Never Done

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  Published: 25 Jan 2018 Duration: 16:29

  Just when you think it's over, you realize it never ends. It's a constant grind that is unforgiving and relentless in it's consistency to be completed. Knowing what to do and where to start is going to depend on what you have at your dispos... Read more →
  Just when you think it's over, you realize it never ends. It's a constant grind that is unforgiving and relentless in it's consistency to be completed. Knowing what to do and where to start is going to depend on what you have at your dispos... Read more →

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• How Much Can Your Marketing Make For Dinner?

  

  How Much Can Your Marketing Make For Dinner?

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  Published: 16 Nov 2017 Duration: 15:03

  It should be a lot more than you can eat for weeks, months and even years. If you don't think it's possible, then you haven't dedicated yourself to the process long enough to see results. Yes, it's really hard to pass up a meal that's right... Read more →
  It should be a lot more than you can eat for weeks, months and even years. If you don't think it's possible, then you haven't dedicated yourself to the process long enough to see results. Yes, it's really hard to pass up a meal that's right... Read more →

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• Marketing, Referral and Casual Stalking Tools You Should be Using

  

  Marketing, Referral and Casual Stalking Tools You Should be Using

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  Published: 4 Dec 2017 Duration: 14:26

  The more information you can use to automatically communicate better will only improve your customer experience. That's why it's so important to recognize a tools potential before it's too late. Because it's your agency ability to adopt and... Read more →
  The more information you can use to automatically communicate better will only improve your customer experience. That's why it's so important to recognize a tools potential before it's too late. Because it's your agency ability to adopt and... Read more →

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• ANR15 – Does the Insurance Industry Need More Marketers?

  

  ANR15 – Does the Insurance Industry Need More Marketers?

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  Published: 30 Dec 2015 Duration: 42:56

  Today we are going to discuss the changing face of marketing in today’s insurance business. Our first topic will be the article B2B Marketing Professionals: Prepare for 2016 by Considering these Predictions, written by Forrester Researcher... Read more →
  Today we are going to discuss the changing face of marketing in today’s insurance business. Our first topic will be the article B2B Marketing Professionals: Prepare for 2016 by Considering these Predictions, written by Forrester Researcher... Read more →

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